Email & Database Marketing

Database & E-mail marketing

Hotel Traffic Builders also provides effective database & e-mail marketing initiatives that enable hoteliers with real time ROI trackable and measurable media to get their sales message nationwide and globally. Email marketing still has a very effective and meaningful place when properly integrated into an overall communication strategy that is very carefully blended with social media and fresh web content. Consumer habits and behavior are constantly changing, and this impacts how they receive and welcome all marketing communications, hence we custom tailor this process to effectively communicate with consumers via all touch points.

For hotel clients with greater database needs we can implement full scale Saleforce.com and Desk.com CRM solutions to meet any advanced need hoteliers may have.

Hotel Traffic Builders e-mail marketing services include:

Hotel Guest e-mail capture

  • Developing an Action Plan for customer email capture
  • Online / Offline Email Capture Strategies
  • Offline Email Capture Strategy
  • Planning e-Newsletter campaigns to your own email list and tailoring for database filter factors

Hotel e-mail marketing

  • Pricing and purchasing for using quality email lists
  • Understanding via testing – what works, what works better and what does not work
  • Develop the consumer email broadcast strategy
  • Implementation action plan with real time ROI tracking

Travel agent e-mail marketing

  • Identify the most qualitative travel agency email list
  • Develop the travel agent email broadcast strategy
  • Understanding via testing – what works, what works better and what does not work
  • Recommendations and implementation action plans

And when you are using our Hotel Marketing 4.0 Power Suite, you can watch your email results interact with your social media activities along with your website & cross channel Hotel Marketing 4.0 Reputation Management results all in one place on your secure private Hotel Marketing 4.0 Reporting Center. We speak “Hotel” and fully understand hotelier needs!

Let us identify your true incidental revenue opportunities, and how we can implement immediate solutions to grow your success, Learn More..