Building the website
HTB designs responsive hotel websites around the property, its approved content, and the agreed booking path. Scope, integrations, and supported devices and applications are confirmed before the build.
Designed around the property
The design starts with your rooms, your setting and your guests. It is custom-designed around the property's character, never a template clone. The hotel approves the design before the build starts.
Mobile-first, responsive design
HTB designs for phone, tablet, and desktop layouts and checks representative current browsers and devices. The agreed acceptance review confirms the pages and booking path in scope.
Structured for direct bookings
Rooms, rates, offers and the booking path are placed where a guest expects them. The site connects to the hotel's own booking engine. The hotel keeps its rates, inventory and reservations. That is the room night an OTA would otherwise take a share of.
Works with the site you already have
HTB reviews the current site, platform, hosting and access first. Then HTB recommends the most useful path: manage and improve what you have, or build a new custom site. The decision stays with you.
Managing it every day
HTB manages the website tasks, updates, and technical checks included in the engagement. Responsibilities, exclusions, and service timing are documented before work begins.
Content changes made for you
HTB handles approved content requests through the agreed process and service schedule. Larger changes, integrations, or new sections are scoped before work begins.
Technical upkeep and best practice
HTB handles routine upkeep and technical fixes and coordinates specialist work. Browser, operating system, device and Google Search Console changes are met as they arrive. Accessibility, page speed, image handling, structured data and search readiness are updated as the standards move.
Hosting, security, and backups
When included, HTB manages the agreed hosting environment, routine security updates, and backups on the documented schedule. Retention, restore procedures, and responsibilities are confirmed for the engagement.
Offers, packages and review snippets
HTB publishes and schedules your promotional offers and packages, and takes them down when they end. The hotel decides the offer and the rate. Recent guest reviews and testimonials are published on the site, so a guest weighing your rate against a comp set sees what other guests said.
Third-party tools and campaigns
Booking engine links, analytics, tags, maps, chat, email capture and other authorized platforms are integrated and kept working. When a provider changes something, HTB deals with it. The site is set up to support geo-targeted and retargeting campaigns, so a guest who looked at your rooms can be reached again with the right offer.
Monitoring and the reports you receive
HTB monitors the website checks included in the engagement and records findings in the agreed report. Availability, performance, booking-path, search, browser, and security checks follow the documented scope and cadence.
What the hotel receives
- A custom, engaging, mobile-first website designed and built around the property, structured for direct bookings
- Approved website content updates handled through the agreed service process
- Hosting, security updates, and backups managed on the documented scope and schedule
- Offers, packages, review snippets and third-party integrations managed inside the site
- Website monitoring and reporting delivered on the agreed scope and cadence
What stays with the hotel
The hotel controls its rates, inventory, reservations, booking engine, and operational decisions. Website content, external client owned app accounts, images, data, export, and transition responsibilities are documented for the engagement.
